IS BIGGER BETTER? NOT WITH CLOUD ON YOUR SIDE
Is Bigger Better? Not with Cloud on your Side
By: Marc Malizia
CTO, RKON, Inc.
Growing up, bigger almost always equated to better. The bigger kid hit the baseball farther, threw the ball faster, shot the hockey puck harder and usually won the fight. In school, we were taught that larger companies were better than the smaller ones. Bigger, meant better economies of scale, more market share and, efficiency and larger, more profitable revenues.